VAB: Creator partnerships can lift brand outcomes on TV, streaming
Creator following is strongest among younger viewers, with 84 percent of respondents ages 16 to 24 and 83 percent ages 25 to 34 following creators.
Salem Media narrows loss in Q2 ahead of expected go-private deal
The company narrowed its net loss to $3.4 million during the quarter as it prepares to be acquired by WaterStone.
PHYND brings free streaming games to Fire TV devices
The free ad-supported platform gives users access to a catalog of games without requiring a console or paid download.
Paramount weighs independent board over CBS News, CNN concerns
The discussions come as Paramount seeks to acquire Warner Bros Discovery, CNN’s parent company, in an $81 billion deal.
Comscore to lay off workers under business realignment plan
The company plans to expand use of offshore resources for repeatable operations and reduce legacy business costs.
Special Coverage: Media Earnings
Salem Media narrows loss in Q2 ahead of expected go-private deal
The company narrowed its net loss to $3.4 million during the quarter as it prepares to be acquired by WaterStone.
Amazon pulls ZapperBox from online store over unfounded TV piracy concerns
BitRouter, the company that makes the ZapperBox, believes Amazon is confusing its certified live TV device with boxes that enable piracy.